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Marketing Data Analyst
Aston Carter
Posted Monday, July 10, 2023
Posting ID: JP-003894689
Urbandale, IA
**Apply today or email your resume directly to bgilkes@astoncarter DOT COM. I look forward to hearing from you!
- The main function of the analyst is to support the marketing department with any needed data and analyses
- Responsible for extracting information from membership and insurance files maintained on the data warehouse system, administration systems, or raw data files from clients
- Responsible for gathering information on competitors and current methods of marketing and distribution to ensure current methodologies and skills remain intact
- Collaborate with business partners and program owners to discuss, analyze, and review incoming requests and strategically prioritize work efforts
- Query data leveraging multiple tools, such as MS Access, SQL, SAS & Excel in order to validate data, conduct ad hoc analyses of metrics, provide reporting, and transfer data between multiple databases or systems
- Managing assigned projects to completion, ensuring that all activities and integration are coordinated and completed on time
- Working with internal and external stakeholders to ensure accurate and on-time delivery of assets and deliverables, as well as tracking overall timelines and progress
- Monitoring project progress, identifying issues such as data integrity in advance, and initiating appropriate risk mitigation plans
- Tracking key KPIs and goals across internal and external stakeholders
- Ensuring the accuracy of information, documents, deliverables, and forecasts
- Provide data insight and feedback to leaders
Skills & Qualifications:
- Bachelors degree in Data Analytics, Math, Business, MIS or other related fields
- Prior job experience in marketing research, statistical analysis or in related fields
- Good understanding of Search Engine Optimization, marketing databases, us mail, email and social media marketing
- Prior experience with SAS programming plus
- Working knowledge of data warehousing and mining, statistical packages and databases.
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.