Data Scientist

Description

Job Description:

This client's Marketing Data Science & Analytics team is seeking a Data Scientist Contractor to drive operational efficiency, optimize campaign strategy, and enhance tooling infrastructure. This role combines tactical problem-solving with strategic influence, offering the opportunity to shape data-driven decisions that impact marketing performance at scale.

Key Responsibilities:

- Campaign Analysis & Strategy: Analyze campaign performance data to identify trends, inefficiencies, and growth opportunities.

- Translate insights into actionable recommendations to refine targeting and budget allocation

- Operational Process Optimization: Diagnose bottlenecks in marketing workflows (e.g., reporting) and design scalable solutions (e.g., automation programs, dashboards).

- Tooling Infrastructure Development: Build and refine tools to streamline data pipelines, reporting systems, and cross-functional collaboration (e.g., SQL, BI tools, workflow orchestration).

- Cross-functional Collaboration: Partner with Marketing, Engineering, and Product teams to align technical solutions with business objectives.

- Insights-to-Action: Transform raw data into strategic narratives that inform marketing decisions and operational improvements.

Qualifications:

- Proficiency in SQL, and data visualization tools (e.g., Tableau, Looker).

- Analytical Mindset: Strong problem-solving skills with a track record of optimizing processes, tooling, or campaign strategies.

- Communication: Ability to distill complex data insights into clear, actionable recommendations for non-technical stakeholders.

- Experience: 3+ years in data science, analytics, or a related field.

- Prior work in marketing analytics or operations is a plus.

Skills

SQL, A/B Testing, Data Visualization, Marketing and/or product analytics