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Sr. Analyst, Customer Planning

Hershey Co.

Posted Thursday, February 26, 2026

Posting ID: 127826

Hershey Heights, PA
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Posted Date: Feb 23, 2026

Requisition Number: 127826

Location : Hershey, PA

Payband: 1A

Department : Finance

Summary of Role :

Serve as an expert in Customer Planning by working closely with assigned customers on building their annual sales and trade plan. Gain an in-depth understanding of customer strategies, success metrics, programs, and trade spend opportunities. In conjunction with cross-functional partners, collaborate with sales team to update and adjust their sales forecast and trade requirements in-line planning calendar. Ensure sales and trade details are accurately and timely loaded into our Trade Promotion Management system (PlanEx).

Role Responsibilities :
  • Monthly review of KPIs, R&O's, and operational execution.
  • Work cross functionally toward continuous improvement of forecast accuracy.
  • Assist in annual plan activities between home office & customer teams.
  • Collaborate with sales teams and customers to explore program, item and merchandising opportunities.
  • Develop expertise in PlanEx usage and provide relevant reporting to assigned sales teams.
  • Directly tied to customer's Sales and Trade forecasting accuracy.
Desired knowledge, skills, and abilities :
  • Business Acumen/Analytical Skills
  • P&L familiarity
  • Maintains thorough and explicit record of key planning assumptions by building block and key driver/initiative within PlanEx
  • Serves as the voice for both Sales and IDP in core organizational processes (e.g., KEM Meetings, SKU Rationalization, product hierarchy changes)
  • Analyze large data sets to drive planning decisions
Minimum Education and Experience Requirements :
  • Education -
    • Bachelor's degree required.
  • Experience -
    • At least 3 years of experience Finance, Demand Planning, Sales, Category Management, Analytics or other relevant experience.
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The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws.

The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans.

You may request a reasonable accommodation if you are unable or limited in your ability to use or access our online application process as a result of a disability.
You can request an accommodation via phone or email.

To request an accommodation via phone, please call +1 877-804-1794 and leave a voicemail with your contact information. You may also email a request for accommodation to ApplicationHelp@hersheys.com. Please be sure to include Accommodation Needed" in the subject line. This will ensure that your email is routed to the appropriate contact who will handle your request.

The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
On-Site
Planning
Sales
Merchandising
Key Performance Indicators (KPIs)
Business Acumen
Finance
Continuous Improvement Process
Forecasting
Analytical Skills
Category Management
Sales Forecasting
Profit And Loss (P&L) Management
Demand Planning
Product Rationalization
Transaction Language 1
Trade Promotion Management
Organizational Processes

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