Senior / Associate Manager, Hershey's Brand Marketing
Hershey Co.
Posted Monday, September 15, 2025
Posting ID: 126316
Hershey, PA
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Posted Date: Sep 2, 2025
Requisition Number: 126316
Title: Senior / Associate Manager, Hershey's Brand Marketing
Location: Hershey, PA (Hybrid- 3 days in office)
Pay Band: 1A
This will be posted internally until 9/8/2025
The Senior / Associate Manager, Hershey's Brand Marketing will have responsibility for specific projects and activities in support of our mighty Hershey's brand, including media, creative, design, and program/innovation activation and tracking. The job requires strategic skills, leadership, and a developed set of marketing and general management skills that can translate into successful short and long-term sales, profit, and share results.
The Senior / Associate Manager, Hershey's Brand Marketing must be effective at:
• Developing and presenting recommendations to management
• External and internal analytical assessments of the business environment, competitors, customers and market trends, and implications to their business
• Overall business knowledge and holistic general management approach
• Demonstrated leadership skills to drive coordination with other functional areas
• Leading cross-functional teams to commercialize innovation, promotions, design changes, media, etc.)
• Partner with our Sales organization to develop sales communications
• Strong verbal and written communicator to wide breadth of audiences
• Learning agility
Requirements
• At least 3 years of progressive experience in marketing, brand management, or product management in the consumer-packaged goods industry, preferably in a food category
Requisition Number: 126316
Title: Senior / Associate Manager, Hershey's Brand Marketing
Location: Hershey, PA (Hybrid- 3 days in office)
Pay Band: 1A
This will be posted internally until 9/8/2025
The Senior / Associate Manager, Hershey's Brand Marketing will have responsibility for specific projects and activities in support of our mighty Hershey's brand, including media, creative, design, and program/innovation activation and tracking. The job requires strategic skills, leadership, and a developed set of marketing and general management skills that can translate into successful short and long-term sales, profit, and share results.
The Senior / Associate Manager, Hershey's Brand Marketing must be effective at:
• Developing and presenting recommendations to management
• External and internal analytical assessments of the business environment, competitors, customers and market trends, and implications to their business
• Overall business knowledge and holistic general management approach
• Demonstrated leadership skills to drive coordination with other functional areas
• Leading cross-functional teams to commercialize innovation, promotions, design changes, media, etc.)
• Partner with our Sales organization to develop sales communications
• Strong verbal and written communicator to wide breadth of audiences
• Learning agility
Requirements
• At least 3 years of progressive experience in marketing, brand management, or product management in the consumer-packaged goods industry, preferably in a food category
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
On-SiteSales
Coordinating
Leadership
Management
Cross-Functional Team Leadership
Marketing
Innovation
Product Management
Creative Design
Brand Management
Market Trend
Brand Marketing
Learning Agility
Fast Moving Consumer Goods
